STEcon

About This Project

Stecon is a research center that performs high quality research in a multidisciplinary fashion focusing in high tech + economics.

OBJECTIVE

Design logo that represents the center’s focus in tech and economics so potential clients can understand what services they offer and what they do i.e. the type of disciplinary research they perform.

EXECUTION

Followed the brand identity development process, learned about the center and their needs/problems. Performed research on the industry, competition and other relevant art creating moodboards with inspiration which guided me to design logo concepts. The main goal of the logo is to help better define the center’s expertise.

OUTCOME

Final logo is used on the center’s website.